Gamescom 25: The Party Goes On

We’re rocking publishing now!

With the success of our first external title “Let Them Trade” and our impressive lineup of published and self-developed titles, we suddenly found a lot of eyes on us as a new publisher. Staying true to our rock n’ roll inspirations, we seized the moment to put on a show that cannot be forgotten—including co-hosting the biggest party at gamescom, guerilla marketing, and of course a showcase of our growing catalogue of indie games.

Bringing Berlin to Cologne

We are proud to call Berlin our home, so it felt only natural to theme our shared booth after the capital’s unmistakable flair. With the help of our partner, Blue Backpack Games, we transformed 50 sqm of convention space into an expression of what makes Berlin special. We’re talking graffiti and game art disguised as flyers you would find around town, and as a focal point: a bus stop with a fake trash can so realistic that it quickly filled up with very real garbage.

This flattering (if impractical) confusion even extended beyond the trash can and led multiple official gamescom tour guides to believe our booth was the official Berlin State booth! Honestly? Hit us up, esteemed local government. We’re just getting started!

Our second mainstay was situated in the B2B area. A cozy 9 sqm office within the German game association booth, used for nonstop press appointments across the three trade visitor days.

The Line-Up

At our booth, visitors were given the choice to pick from a wide selection of our finest works to date:

• Constance (Blue Backpack Games) – A breathtaking 2D hand-drawn action adventure set in a crumbling world shaped by creativity and mental health.

• OKU (Irox Games) – A poetic, meditative game where you glide through nature and write haiku-like poems to uncover hidden paths.

• The Berlin Apartment (Blue Backpack Games) – A narrative exploration game entirely set in one detailed Berlin apartment.

• Exovia – A peaceful asteroid mining and logistics simulator with calm vibes and satisfying progression.

• Net.Attack() – A coding-inspired, fast-paced roguelite packed with kinetic energy and tight gameplay.

• Let Them Trade – A chill medieval city builder that rewards planning, creativity, and good vibes.

• Solnox: Grimoire of Seasons – A turn-based strategy game where you build rune stone decks to fight against an evil nature.

Do you want to see your game featured here? Reach out to us: https://www.byterockers.games/publishing

Onto the Big Stage

Please don’t ask how we made this happen (we’re still in shock), between persistent disbelief even on our end and the stress of planning something with multiple cooperate partners as well as performers, we don’t have any LinkedIn-worthy takeaways. Nevertheless, we quite literally rocked through the evening and thoroughly enjoyed our role as hosts.

What would a nerd party be without video games? We supplied 2800 visitors with 16 gaming stations right at the entrance, which seemed to be a hit and not only before the stage acts at that. In fact, we observed people recharging their dancing and/or networking batteries with playtesting sessions throughout the entire evening. Maybe that is the LinkedIn-sharable marketing lesson? Or that people always like a good firework display (which we provided).

Ensuring Coverage

We all know that gamescom is pure madness. Not only for us developers, but our journalist friends as well. Naturally, we decided to lighten the strain on that essential part of the industry by printing our own propaganda! Full of custom articles about our games and beyond, it made for quite the unusual yet popular gamescom goodie.

click the newspaper to expand

These newspapers did seem to develop their own set of legs, because aside from our purposeful placements at the party or within our booths, we kept finding them in the oddest of places. According to unnamed sources, it even made its way into the politicians’ meeting area?

Never let them know your Next Move

Did we need to redo our company car in brand colors? No. Did we do it anyway and conveniently park it at the busiest and only gas station opposite the gamescom venue? You bet.

With that (and a big van full of event supplies) we made our way back to the capital. Cologne was seriously a blast and left the entire team invigorated for further publishing adventures. Will you follow us on this journey?